Top 5 SEO tips for Small Businesses in Zimbabwe

Many people are still asking me how exactly our agency can help them to get their website on the first page of Google Zimbabwe. I have answered many questions on this but it keeps coming back with a vengeance, so the best way is to write about it. When my business was starting I didn’t know the steps to take in order to get my website on the first page of Google. Today I’m going to explain 5 steps on how to position your site at the top of Google and make more sales in Zimbabwe.

Write a killer title for your page

All businesses need a catchy title. Titles have a powerful effect on SERPs. If you’re selling building products, a great title tells searchers who you are and what you can do for them. Write killer titles for every page on your site – product pages, information pages, blog posts, etc. Most search engines display the first few sentences of a webpage in SERPs as well as the URL. This is great for getting searchers interested in what you have to say.

Include keywords in your description tag

If your site has a lot of localized content, using the keywords in your description tag can help improve conversions. Customizing your keywords via meta descriptions can also be beneficial for search engines, as these descriptions help searchers locate your content easily.

Make use of keyword research tools

So you’re starting your marketing campaigns, and you don’t really know where to start. That’s ok. The most important thing to remember when starting a new business is to focus on an important asset: Your brand. Whether you want to focus on your services or product, your main goal should be to create a memorable impression for customers. Keyword Research tools such as Ahrefs can help you find exactly which phrases are already being used by potential customers.

Google itself is a powerful tool in suggesting you what people in your location are looking for in search.

Our favorite tool hear at pbi for keyword suggestion is answer the public. It gives us a visual display of the associated keyword’s questions and comes up with a csv file as well.

Answer the public

Make sure that you don’t miss out on ranking high in Google search results

Last but definitely not least Technical SEO

Add images and links to your site from other authoritative sites on the web.


If your site has a business or service to offer, link building is a critical part of SEO. It ensures that potential clients and visitors have easy access to information about what your business offers. Of course, this is easier said than done. It’s challenging to evaluate links on your own website and pinpoint the exactly what makes them work for your target audience. Fortunately, there are tools ) that help make this process easier for you.


If you want to make more sales in Zimbabwe, you need to get more clientele. Most of the people that are looking for your services are not going to be searching on Google specifically, but Google is a major source of traffic for most businesses. Positioning your site in the top search results will increase the number of visitors that see your content and take action on what you have to offer. This means that you need to be applying for as many opportunities as possible, ideally before clients even have a chance to look at your website.

This Post Has 2 Comments

  1. betflik

    Thanks a bunch for sharing this with all of us
    you really recognize what you are talking about!

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